Taiwo and Kehinde Okunoren, founders of the company, began by selling Men’s shirts imported from the UK and America to their customers and soon after realized they could change the face of the African menswear industry through creating their own brand.The Okunoren Twins established their brand in May 2002 at the age of 19 and were inspirations to thousands of young men and women of their generation to go into the fashion industry.
The brand revolutionized Men’s clothing in Nigeria through its introduction of bespoke tailoring. It is One of Nigeria’s most successful fashion brands, their designs are the epitome of sophistication and style injecting glamour into the world of African fashion, winning them respect within the industry along with a host of A-list devotees and followers with bespoke tailoring.
Their store was launched on December 24, 2013 and is located at 20b, Mainland Way, Dolphin Estate, Ikoyi. Notable personalities who attended the launch included D’banj, Iyanya, Mai Atafo and Bridget Awosika and others like Tee-Y Mix, Banke Meshida-Lawal, Toke Makinwa, Gbenga Ashiru, Ituah Ighodalo, Kiki Omeili, Korede Robert were also present.
In short, their celebrity clothing brand is patronized majorly by luxurious white collar individuals, big time entrepreneurs, celebrities in the entertainment industry and generally by all those who can afford them. Their brand is of exceptional superior quality and classy styles.